We are only 3 ½ months away from the start of 2020. If your planning cycle follows the calendar year, that means that you have 97 days until you will start implementing your plan. Whether or not that seems like plenty of time or that...
7 Tips for #NationalSocialMediaDay Social media is a part of our personal lives AND our business lives…it’s hard to even keep up. Here at The Marketing Posse, we are very much in the social media business. Through thoughtful strategy (and fun work sessions!), we develop content,...
In January, The Marketing Posse turned four years old. In many ways, we are still a toddler, but for a new business, I am so proud of the progress we have made. Today we have about a dozen companies we support, a handful of employees,...
Just the other day, I read a stat that 80% of New Year’s resolutions fail by February. 80%!! What a staggering statistic when you think about all the good intentions and efforts that go into starting the year off right. A marketing plan can be like...
‘Tis the season of giving...
In The Art of Networking - Part 1, we talked about how important networking is and gave you a few tips and best practices. Now in Part 2, we want to talk about how to network. Imagine you are at an event, you are by...
“It’s not just about the destination. It’s the journey.” Oftentimes, the companies and individuals I work with feel overwhelmed by the marketing plan process. It can be a daunting task that involves multiple stakeholders. Sometimes, just getting everyone together in the same place at the same...
Fall not only kick starts back to school for the kids but also marks the start of a renewed calendar of events from businesses and organizations. From happy hours to speaker series to galas, these are all opportunities to connect with your network and meet...
Remember when landlines and snail mail were our favorite forms of communication? I can almost still feel that tiny burst of excitement after coming home to a green blinking light on the answering machine. It meant that someone most likely memorized my number, called me...
Everyone knows that marketing has evolved significantly in the last 5-10 years, but it seems like some marketing organizations haven’t “evolved” as much as they have “revolved.” Traditional marketing organizations are at a loss for talent as restructuring, cost cutting, and turnover have become more...