Mastering the Black Friday Sale: A Step-by-Step Guide for Product Companies
The Black Friday sale is an annual retail extravaganza that presents a golden opportunity for product companies to boost revenue, ...
Mastering Product Photography: A Comprehensive Checklist for Capturing Stunning Visuals
In the fast-paced world of e-commerce and digital marketing, captivating product photography is a game-changer. The power of a single ...
2023 Holiday Marketing Strategies
You know the holiday season is a golden opportunity to boost sales and connect with your audience. In today's digital ...
Should Brands Hop On New Social Media Sites?
In today's fast-paced digital landscape, social media platforms play a crucial role in brand communication and audience engagement. While established ...
Increasing The Impact of Your Positive Customer Reviews
Online reviews have become a powerful tool for consumers to make informed decisions about products and services. Positive reviews not ...
5 Email Marketing Tips for Success
Email marketing remains to be a powerful tool for companies to connect with their audience, drive engagement, and boost conversions ...
Moving to Google Analytics 4
Google Analytics is an incredibly powerful used by marketing and technology pros to track and analyze your website's performance. Google ...
Your Google Business Page
Most businesses that we talk with about improving their online presence and marketing already know about SEO (Search Engine Optimization) ...
8 Tips To A Solid Subject Line
The secret to getting your emails opened... your Subject Line! According to The Radicati Group Inc., a person receives an ...
Big Game, Bigger Ads
The cost to advertise during this year’s “Big Game” hit an all-time high, with 30-second commercial spots selling for up to ...
5 Self-Reflections to Inspire 2020
5 Self-Reflections to Inspire 2020 As the year comes to a close, it’s a great time to look back before ...
Women Owned Businesses | Turning Challenges Into Opportunities
October is National Women’s Small Business Month and according to WBENC1 there are 12.3 million women owned businesses in the US. Last year, ...
It’s 2020 Planning Time
We are only 3 ½ months away from the start of 2020. If your planning cycle follows the calendar year, ...
7 Tips for #NationalSocialMediaDay
7 Tips for #NationalSocialMediaDay Social media is a part of our personal lives AND our business lives…it’s hard to even ...
Celebrating Strong Women | Women’s History Month
In January, The Marketing Posse turned four years old. In many ways, we are still a toddler, but for a ...
3 Tips to Get Your Marketing Plan to Stick
Just the other day, I read a stat that 80% of New Year’s resolutions fail by February. 80%!! What a ...
Will You Be My Mentor?
‘Tis the season of giving...and giving back. One of my favorite ways to give back in business is through mentorship ...
The Art of Networking (Part 2)
In The Art of Networking - Part 1, we talked about how important networking is and gave you a few ...
5-Legged Journey to Marketing Magic
“It’s not just about the destination. It’s the journey.” Oftentimes, the companies and individuals I work with feel overwhelmed by ...
The Art of Networking (Part 1)
Fall not only kick starts back to school for the kids but also marks the start of a renewed calendar ...
Social Media for Entrepreneurs (Not Dummies)
Remember when landlines and snail mail were our favorite forms of communication? I can almost still feel that tiny burst ...
Meet Your Workplace Diversity Goals with The Marketing Posse
Raise a glass to the sky and cheers with us! The Marketing Posse is officially recognized as a WBENC certified ...
The New Marketing Landscape Is Here to Stay
Everyone knows that marketing has evolved significantly in the last 5-10 years, but it seems like some marketing organizations haven’t ...
It’s a Journey, Enjoy The Ride!
Try thinking about your career growth as a road trip. You have a destination, although you may not always know ...
What can we learn from each other?
Serving a variety of organizations, both large and small, has provided some unexpected perspective. If you can take the best ...
You’re in “Safe Hands”
After an amazing career with multiple Fortune 500 companies and brands, it was time to start something new! The idea ...