October is National Women’s Small Business Month and according to WBENC1 there are 12.3 million women owned businesses in the US. Last year, 1,821 women owned businesses were launched every day with women of color launching 64% of those new businesses. So, in thinking about what to write...
We are only 3 ½ months away from the start of 2020. If your planning cycle follows the calendar year, that means that you have 97 days until you will start implementing your plan. Whether or not that seems like plenty of time or that...
Just the other day, I read a stat that 80% of New Year’s resolutions fail by February. 80%!! What a staggering statistic when you think about all the good intentions and efforts that go into starting the year off right. A marketing plan can be like...
Fall not only kick starts back to school for the kids but also marks the start of a renewed calendar of events from businesses and organizations. From happy hours to speaker series to galas, these are all opportunities for networking and meeting new people. For me,...
After an amazing career with multiple Fortune 500 companies and brands, it was time to start something new! The idea for The Marketing Posse was developed from the needs I had in my previous CMO roles. You know that feeling you get when you have...