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3 Tips to Get Your Marketing Plan to Stick

February 7, 2019/in Business, Design, Innovation, Management, MARKETING, People, Strategy, Technology, Training

Just the other day, I read a stat that 80% of New Year’s resolutions fail by February.  80%!!  What a staggering statistic when you think about all the good intentions and efforts that go into starting the year off right. A marketing plan can be like a New Year’s resolution. It will fall to the wayside if you aren’t investing the time to make it a working plan. It is so easy to lose sight of the important things and get caught up in the “needs of the moment”.  The task of building the plan is a tremendous undertaking and one that requires active steps and a concerted effort to bring to life.  Now is the time to be intentional and make it stick.  Besides, there is too much good work and thinking in that plan to let it go to waste.

Here are my top 3 tips for getting your marketing plan off and running.  I like to call it plan the work – work the plan (P.S., I didn’t invent that, I just love it).  This is the time of year to get to work on working the plan.

TIP #1 – LET TECHNOLOGY BE YOUR SECRET WEAPON

How are you tracking the work?  Have you created a detailed account of deliverables, key dates and project owners?  Consider what technology solutions are available to you or that you can go acquire to help you track plan milestones. These tools are your friends.  You can assign tasks and notify task owners.  Here at the Posse, we use Asana to manage our projects and set tasks.  We can set alerts in the system so that task owners know when a due date is approaching.  We also can have “conversations” about the work in the program so that anyone who is involved with the project can stay up to date.  The beauty of a system like Asana or Basecamp or any other project management tool is that it forces you to think through the execution of an initiative. It takes some discipline, but once you have identified the tasks and entered them in the system, the execution is much easier and more efficient.  Most importantly, when you look at your tasks for the day, you know they are tied to a bigger plan and you are focused on achieving your objectives instead of just “today’s fire drills”. By the way, the fire drills will still be there, but now you can balance and prioritize what needs to get done with what should get done.

TIP#2 – SCHEDULE AND HOST “CHECK-IN” MEETINGS

No technology solution can completely replace face-to-face conversations.  That is why even if you have a sophisticated project management tool in place, it is still important to check in with the team and revisit the plan periodically to ensure that it is on track and top of mind.  I’ve been in organizations where these meetings can be tedious, long, and people dread participating in them.  There are numerous articles and books, to tap into to have a more productive meeting, but I recommend something different.  If the objective is to hold yourself and the team accountable and make the plan a priority, then keep it short and simple and don’t be afraid to make it fun. Make it a pizza meeting and focus on results and challenges only. Celebrate successes with the team. Bring leadership along and if you are leadership, check-in with your teams or find ways to show your team that you are prioritizing the work plan too.

TIP #3 – PLACE SOME SMALL BETS AND BE FLEXIBLE

Now that you have the marketing plan broken down into manageable tasks (that was in tip #1), place some small bets, but stay flexible along the way. The Merriam-Webster dictionary definition of a plan is “a method for achieving an end.”  Sometimes you may get into the work and find out that there is another method that should be considered or maybe the end goal is still correct, but the way you are going about it isn’t working. Rather than making a commitment to the plan, commit to the end goal.  Flex your methods and place some small bets to see what you can test and learn.  Let’s imagine you have a holiday program that starts in Q4.  You aren’t going to begin implementing the plan until much later in the year, but there may be things that you could do now to test the plan.  Are there some “plan b” options that you should be considering?  It is better to find out early that plan adjustments are needed rather than trying to rewrite your program strategy in November.  Be ready to adjust based on the business needs and performance. Something will go wrong or at least, not as planned. So, be flexible and don’t be married to the plan, just to the goal.

Let’s wrap this up, shall we? It’s February and the year is officially in full swing. It can be hard to stay on task when the day-to-day stuff can sometimes take over. So, make time to work the plan you have developed. First, leverage technology to get organized and be efficient. Second, hold yourself and your team accountable (but make it fun!). And lastly, place bets, but be flexible if you run into challenges or are not getting the results you need. You got this!

Cheers!

Danielle Vona
danielle.vona@themarketingposse.com

And P.S. – if you don’t have a plan at all, give us a call…it’s not too late., we are happy to help you get off to a great start for a successful 2019. At The Marketing Posse, we love a good plan. But, we love a good plan that is well executed even more.

https://themarketingposse.com/wp-content/uploads/2019/02/3-TIPS-TO-GET-YOUR-MARKETING-PLAN-TO-STICK.png 800 2048 Kari DelGado https://themarketingposse.com/wp-content/uploads/2025/09/the-marketing-posse.svg Kari DelGado2019-02-07 12:12:092025-09-23 11:36:033 Tips to Get Your Marketing Plan to Stick

Will You Be My Mentor?

December 18, 2018/in Mentorship, People

‘Tis the season of giving…and giving back. One of my favorite ways to give back in business is through mentorship. Not only does it feel inspiring to help others, but it is a learning and development opportunity for both the mentor and the mentee. Over and over, you will hear that the mentors get as much out of these relationships as the mentee. So, how do you find a mentor? And once you find one, then what do you do to maximize the relationship?

FINDING MY MENTOR(S)

Some say it seems more difficult for women to find mentors and sponsors, but it really can be tricky for anyone. I’ve found that the strongest “mentoring” relationships are simply based on real and reciprocal relationships.

The naturally formed and long-lasting relationships with former managers, partners, and co-workers have been the cornerstone for me. These people are all mentors though they may not have the formal title. In my career, they have served as sounding boards– whether it’s getting an objective opinion about how to handle a political situation, a difficult leadership problem, or even starting my own business. There are a variety of people that I’ve turned to for advice. And a mentor is exactly that. It’s someone who has experience and talent that you would benefit from. There isn’t a one-size-fits-all mentor – different people can serve different career needs. And just like there isn’t a cookie cutter mentor, mentors don’t need to be senior level VIP’s, they just need to be people whose expertise, experience and advice you respect and trust. I often canvas a wide group to get advice, then mull over their respective opinions to form my own. There’s “give and take” in these relationships. A few months ago, I was approached by someone I consider a mentor to me. He wanted my opinion regarding consulting and going out on his own. It was awesome to be able to provide insight to someone who has provided so much guidance to me.

If you are just starting your career or just looking for a good mentor or two as you grow and develop, here are a few thoughts on how to find them.

  • WORK – At the Office: Look within your own organization, particularly for those individuals who are in different disciplines. These people can often provide the most objective advice since they’re removed from your function. Some of the best career guidance I’ve gotten as a marketing person was from a senior level person in IT.
  • HOME – Family and Friends: Find mentors in unexpected places, like family and friends where you may already have relationships that you haven’t thought to leverage. These people are more than happy to help you and share their wisdom.
  • EVENTS – Network: Attend alumni or professional events and see if there are natural relationships to be developed.  Networking is a great way to explore a variety of people who you may “click” with. Finding a mentor through networking may take some time and planning, but you can make it a goal. For help networking, see our November Blog here.
  • LOOK FOR – I Wannabe You: Target someone with traits or talents you would like to emulate. It doesn’t have to be your specific job. You might want to learn from a mentor who is a brilliant communicator or who does an amazing job managing people. Think about what kind of leader you want to be and find people with those attributes to help mentor you.

Now that you have identified a mentor, how do you go about getting their advice and building a meaningful relationship?

MAKING THE MOST OF MY MENTOR(S)

I have found most of the best practices to be about two things. First, it is about communication, and second, it is about committing to the process and what you want to get out of it. As the mentee, you need to take responsibility for driving the relationship. Here are 4 great ways for you as the mentee to take charge!

  • FIRST, Ask for What You Want – Whether it is “will you be my mentor?” or would you be willing to give me some advice on “x” …you simply have to ask. You might be surprised how open people will be (and often flattered). If you are asking them to be your mentor and you don’t know them well, put some thought into what you need from them. What are you really asking for? For example, you might need an hour of their time once a month where you share challenges and get their perspective. This makes it easy for a potential mentor to say, “yes, I can do that”.  Help them help you.
  • SECOND, Have and Share Goals – Make sure you know what you want to get from the relationship and don’t be shy about sharing that in your very first meeting. You might say something like, “what I appreciate about you is…”, “so I hope that when we are together, I can get your thoughts on…or I can learn…”. This not only helps the mentor understand your expectations, but it is also likely to have them thinking about you when you are not around, so they are ready to share relevant information and insight with you.
  • THIRD, Reinforce the Value – It’s a good best practice to let the mentor know that they are helpful and that their time is and has been valuable to you. You can certainly do that by simply telling them, but it has a lot more impact if you can do this through examples. “I took your advice on x and here is what happened.” Reinforcing you are listening, taking action and looking at results is the most meaningful way to tell them their advice is valuable.
  • LAST BUT NOT LEAST, Show You Care – Get the basics right. These relationships are important, and these people are spending precious time with you. Don’t be late or cancel meetings. You may want to debate an issue with a mentor, which can be great, but you don’t want to argue with their perspective. If you don’t agree, that is okay, but it should never lessen their perspective. And, of course, always say thank you and be gracious.

At The Marketing Posse, we know how important talent development is, which is why we provide strategic guidance and mentorship to enhance and optimize your marketing team.  We offer:

  • One-to-one or small group mentoring sessions to provide leadership relative to real-time issues and initiatives.
  • Team building for your talented and motivated individuals through customized development programs.
  • Development and facilitation of training workshops on branding, marketing, leadership, etc. based on the needs of your group.

Contact me to continue the conversation.

Cheers!

Danielle Vona
danielle.vona@themarketingposse.com

https://themarketingposse.com/wp-content/uploads/2018/12/WILL-YOU-BE-MY-MENTOR.png 800 2048 thepossestg https://themarketingposse.com/wp-content/uploads/2025/09/the-marketing-posse.svg thepossestg2018-12-18 10:19:552025-09-23 11:36:03Will You Be My Mentor?

The Art of Networking (Part 2)

November 26, 2018/in Business, Management, People, Strategy, Training

In The Art of Networking – Part 1, we talked about how important networking is and gave you a few tips and best practices. Now in Part 2, we want to talk about how to network. Imagine you are at an event, you are by yourself, not that comfortable chatting people up; what to do…help, please??!!  Some people are really good at this. It’s second nature to them while others have to work a little harder. Whether it is in your DNA or not, these four steps can exponentially help you to be more effective at networking.

1. FIRST STEP IS TO SET GOALS FOR YOURSELF – Why am I networking and how do I measure success?

You might be networking because you love people and want to build a reputation for yourself as a connector. Or you might be networking because you are trying to generate leads for your business. Or you might be networking because you are trying to gain support for a cause you are passionate about. Take a few minutes before the event or networking opportunity to really think about this and set some goals for yourself. Don’t pick too many things or try to do too much. Keep it focused and manageable. You may want to simply meet 3 people you can add to your newsletter distribution. Here is an even better example. Let’s assume I am going to a women’s leadership conference. I might set myself a goal to meet 5 people that are business owners or decision makers in their company. This is nice and specific, but it’s also attainable and doesn’t stress me out. For an event like this, I might even be able to get a list of attendees in advance and target specific people I want to meet.

2. BE A CONVERSATION STARTER– How do I find the right people and what do I say?

The key to getting the conversation going is to engage and ask questions. You may be one of those people who can’t wait to get to the event and start meeting people, but lots of people are not really comfortable with it. You can take away some of that anxiety by having a plan. Let’s imagine I am at that same conference, and I just walked into the General Session. I don’t know anyone. I feel a little disoriented, but I have arrived a little early so I have plenty of time to get acclimated and get the lay of the land.  First, I am going to claim a seat. There is no assigned seating, so I am going to select a table towards the middle closer to the front, but not “in front”. People that are “less comfortable” are likely to sit in the back or people that may want to leave or be in and out sit in the back. Picking a seat closer to the front is likely to have people that are more engaged in the event.  Second, I am going to introduce myself to the people at the table right away…it always seems a little awkward if you wait, but if you do it right away, it breaks the ice and sets the tone.

Now you are sitting next to someone…what do you say and how do you engage in conversation? Don’t be a conversation stopper. Have you met people like this? They give one word answers “yes, no, sometimes”…full stop. Your goal is to invite conversation, so the key is to ask questions and be curious. Keep it about them and get them to do the talking. You can start with something simple, but keep it interesting. Don’t ask them what they do…boring. Get to know them as people first. Ask questions that might be relevant and give you an opportunity to connect. Write out a few things in advance that might be good, relevant conversation starters. For example, I might mention that I’m taking my daughter to college for the first time.  Ask questions about them that helps you find some common ground to relate to (i.e. do you have kids? Favorite things to do on the weekend? etc.). Once you get them talking you can get back around to business. To keep them engaged in the business conversation, a few favorite phrases that work well for me have been things like: that’s interesting, how exactly does that work? Or how did you get started in your role/industry? Or I am not that familiar, what are some of the biggest issues you face?  Get them to tell you more about what they do or their processes with genuine curiosity.

Don’t ask questions in a way that makes people feel like they are taking a quiz. Ask questions that invite conversation and shows your interest. Instead of “Who is your target market?” you might say, “Is there a target market that works best for you?” Most importantly, keep the conversation focused on them and what you can do for them not for your business…just for them. Think about anyone you can connect them with or resources you can suggest. They will remember you more for being helpful than for trying to sell them something. And if they are not part of your goal, that’s okay. They may know someone who is. Make them a connection and add them to your network…then move on. If you feel like you have spent a lot of time and they are not part of your goal, it may be time for a cup of Joe. You can step away and meet someone new.

3. JUST BE REAL – Is all this planning too contrived and salesy?

Having a plan will help build your confidence and help you measure the effectiveness of your time and efforts. Your time is an investment and you want to spend it wisely. So, NO, it’s only salesy if you approach it that way. At the end of the day, we are all just people and networking is about connecting and building relationships. Your conversation starters should be real things about your life, your likes and your passions. All of the planning tactics (goal setting and prepared conversation starters) are just ways to smoothly transition into a networking setting. Being prepared will allow you to relax and engage in real conversation. Think about this – the person you are talking with is probably there for the same reason you are – to make a connection.  When you are yourself, you are making it easier for everyone to have a great conversation.  Be real, genuine and authentic.  When you are talking with them, be focused on what they are saying and be a good listener.  Spend 20% of your time talking and 80% of your time listening…the golden 80/20 rule.

4. DON’T FORGET TO FOLLOW UP – How do I stay connected to the people I meet?

Connecting back with people you have met is the most critical step in the process. It’s a habit you want to create that will be worth it – I promise. It can be overwhelming to feel like you have added more “work” for yourself, so keep it simple. This isn’t like the old dating adage “Give it a few days so you don’t look too anxious.” Follow up right away, the next day if possible. It makes people feel important and that connecting with them was meaningful to you.

As you meet people, you will find interesting ways to reconnect or follow up. You can simply send an email that says “It was great to meet you and I look forward to staying connected”. Then be sure to connect with them on LinkedIn and other social channels where relevant.  It reinforces that you want to stay connected. You can also find more personal ways to connect like “I will send you a few restaurants I love in that town”…then make sure you follow up. I like to put it in my phone right as I am talking to the person, so I don’t forget. It also shows my commitment and reminds me to follow up. Other people might make notes on the back of business cards or right after the event. Whatever your process is, make sure to follow up. Real connections aren’t made in just one conversation. They are made by building relationships over time.

At The Marketing Posse, we know about the power of connections and hope that these tips will help you engage in meaningful and productive conversations at your next event.  Let us know how it goes at your next networking opportunity or let us know if we can help expand your network!

Cheers!

Danielle Vona

danielle@themarketingposse.com

https://themarketingposse.com/wp-content/uploads/2018/11/The-Art-of-Networking-Part-2.png 800 2048 thepossestg https://themarketingposse.com/wp-content/uploads/2025/09/the-marketing-posse.svg thepossestg2018-11-26 11:45:262025-09-23 11:36:03The Art of Networking (Part 2)

The Art of Networking (Part 1)

August 30, 2018/in Business, Management, People, Strategy

Fall not only kick starts back to school for the kids but also marks the start of a renewed calendar of events from businesses and organizations. From happy hours to speaker series to galas, these are all opportunities for networking and meeting new people.

For me, the meaning of networking has evolved significantly throughout my career.  Early in my professional life, I didn’t network at all.  As LinkedIn become more prevalent, I was keeping in touch with many of my colleagues, but not actively or consciously focused on cultivating my network.  It wasn’t until I left my role at Sonic and was actively looking for a job for the first time that I really felt the importance of networking. Although unintentional but lucky, I had been amassing an amazing network over the years.  In fact, an enormous part of my current network is people I met or worked with during my time at Pepsi…and many of them have gone on to do other great things.  Now that I have launched The Marketing Posse, my network is key to my business.  The people that know me and have worked with me are the ones most likely to hire us.  I landed my first large project with Clear Channel Outdoor as Interim CMO as a direct result of someone in my network; thank you, Matt!

Networking sometimes has a bad rap with the connotation of being superficial and a lot of “work.”  In reality, it is the simple process of building relationships which is critical to growing any business.  No man/woman is an island – and networking helps you not only get business but identify the right resources who can help you once you get the business.

I cannot over-emphasize the importance of networking, but how do you get started?  Here are some tips that will lead to networking success throughout your career:

  1. Take time to keep in touch with people and nurture it – your network is a result of what you make of it…these are YOUR people.
  2. Don’t assume anything, you never know when you may need someone’s help or they may need yours! Networking is not a one-way street.  The strongest relationships are the ones that are mutually beneficial.
  3. Stay current – LinkedIn is a really efficient way to stay in touch, so make sure your profile is up to date. Congratulating you on an anniversary for a job you are no longer in is a bummer.
  4. Always answer comments/emails/phone calls…always. No one likes to be blown off and they are reaching out, so reach back.
  5. Ask for help – most everyone wants to be supportive – take advantage of that and don’t be afraid to speak up when you need a recommendation or introductions.

At The Marketing Posse, we know how important connecting with the right people is. We thank our current network who has helped get our business where it is and our future network for helping us take it to the next level.  We also offer workshops and training programs that are a great platform for networking and meeting new people.  Come join us and expand your network! There is never a downside to meeting new people. Look out for Part 2 of this blog which will get down to the nitty gritty of “how to network”.

Cheers!

Danielle Vona

danielle@themarketingposse.com

 

https://themarketingposse.com/wp-content/uploads/2018/11/The-Art-of-Networking-Part-2.png 800 2048 thepossestg https://themarketingposse.com/wp-content/uploads/2025/09/the-marketing-posse.svg thepossestg2018-08-30 17:05:522025-09-23 11:36:03The Art of Networking (Part 1)

Meet Your Workplace Diversity Goals with The Marketing Posse

September 7, 2016/in Business, Innovation, Management, News, People

hands-people-woman-working

 

Raise a glass to the sky and cheers with us! The Marketing Posse is officially recognized as a WBENC certified women owned business. Diversity is something we celebrate every day – and we’re excited to tell you why.

 

What is Workplace Diversity? How do Diverse Teams Impact the Bottom Line?

The word “diversity” means a lot of different things to different people. Some may think of it in terms of gender or ethnicity and culture, while others define it as race, religion, and sexual orientation. No matter how you define it, every piece is part of the finished puzzle!

So, how do we think about diversity? We’re glad you asked. Our Founder, Danielle Vona, knows it’s valuable to recruit and develop teams of marketers with diverse backgrounds and talents. The result is a team built on the foundation of collective perspectives and expertise, which leads to conquering any and all of our partners’ marketing challenges (in true Posse style!).

 

Financial Benefits of Workplace Diversity and Diverse Teams

Workplace diversity is beneficial across the board, including in leadership teams. There’s a strong correlation between eclectic leadership teams and companies’ financial success, and this claim is backed by many university and consulting firm studies.

According to McKinsey & Company and Credit Suisse Research Institute, companies with diverse teams (gender and ethnicity were accounted for in this case) experienced higher return on equity, operating profit, and stock prices. Companies lacking diverse teams (of leaders) were much more likely to achieve lower than average returns. [i],[ii]

If you take a second to look at the “big picture” business benefits of diversity, it makes natural sense that diversity impacts profit. Diversity leads to better understanding of markets and target audiences, better decisions, innovation, and growth. It’s the elixir for success!

 

Workplace Diversity Leads to Well-Rounded Decision Making

Wake Forest University proved that diversity in terms of gender, race, age experience, tenure and expertise gives companies a better understanding of markets and trends, which prevents them from taking unnecessary risks. In this scenario, the diverse teams were corporate boards. Companies with homogenous boards were more likely to develop blind spots, because they lacked diverse perspective. Blind spots led to excessive risk-taking.[iii]

Risk-taking aside, diverse teams lead to a more thoughtful decision-making process. The best decisions are the product of many minds trying to solve the same problem. Wouldn’t you agree? Diverse groups also catch potential threats, opportunities, and perspectives that homogenous groups overlook.

 

Workplace Diversity Leads to Innovation and Business Growth.

Good decision making and information processing will keep a company afloat today…but what helps a company stay relevant in the future? Innovation and growth! Forbes shows that workplace diversity drives those too.[iv] After all, it’s tough to innovate under the guidance of one perspective, and without innovation growth is nearly impossible.

 

How The Marketing Posse’s Diverse Teams can Help You

The Marketing Posse is your go-to for outsourced marketing needs. We take on your challenges as our own with flexible strategic marketing, innovation, brand management and talent solutions. Whether your company is large or small, we drive results that drive you.

Our team members excel from the creative to the analytical ends of the marketing spectrum, and everywhere in between. We are a team of thinkers, doers, artsy minds, scientific minds, number lovers, word lovers, innovators, and relationship builders. We use these skills to fill gaps on your team (permanently or temporarily), and help you meet your business and marketing objectives. Let us know how, when, and where – The Marketing Posse has your back!

____________________________

Diversity Studies

[i] McKinsey  (http://www.mckinsey.com/business-functions/organization/our-insights/why-diversity-matters)

[ii] Credit Suisse – (https://-www.credit-suisse.com/us/en/news-and-expertise/research/credit-suisse-research-institute/news-and-videos.article.html/article/pwp/news-and-expertise/2014/09/en/womens-impact-on-corporate-performance-letting-the-data-speak.html)

[iii]  Wake Forest University – (http://business.wfu.edu/newsroom/study-finds-diverse-corporate-bords-rein-risk-good-shareholders/)

[iv] Forbes – (http://www.forbes.com/sites/ekaterinawalter/2014/01/14/reaping-the-benefits-of-diversity-for-modern-business-innovation/#67d9e9776476)

 

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The New Marketing Landscape Is Here to Stay

April 29, 2016/in Business, Innovation, People

Everyone knows the marketing landscape has evolved significantly in the last 5-10 years, but it seems like some marketing organizations haven’t “evolved” as much as they have “revolved.” Traditional marketing organizations are at a loss for talent as restructuring, cost cutting, and turnover have become more prevalent than ever before.  Newly minted graduates and millennials are more interested in being part of the “bigger picture” and they are inspired by the startup world.  Interestingly enough, despite the significant growth of small businesses and startups, these organizations are not only financially challenged to hire seasoned marketing executives, but often times aren’t really sure what they are looking for.

It’s not uncommon for brand marketing, e-commerce, customer acquisition, CRM, social media, and an exhausting list of skills to be expected of job candidates today. Marketing roles are becoming more complicated, paving the way to a sea of grey area. With the turnover and instability in marketing leadership, younger marketing professionals often lack the leadership and mentorship that would help them grow and develop their career. It comes as no surprise that the life span of a Chief Marketing Officer is less than 2 years…so, should you feel accomplished when you hit that 24- month mark?

The truth is, this new marketing landscape is here and it’s not going to get simpler anytime soon. Our goal at The Marketing Posse is to act as an extension of your marketing department. We understand that some organizations need the “Worker Bees” but can’t afford the “Queen Bees.”  That’s why our team is here to provide strategic business planning, brand positioning, marketing solutions and talent development at a level that works for you.  The Marketing Posse gives you:

  • Access to senior level talent when you need it
  • Experts with multiple talents in today’s world of endless channels
  • Flexibility to staff each project with the level of talent it requires
  • Customized scopes to develop and execute plans your budget can afford

We can help support your team with consistent leadership and guidance, without a full time price tag.  Let us work with you evolve when and how you need to.

 

Danielle Vona

danielle@themarketingposse.com

 

 

 

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It’s a Journey, Enjoy The Ride!

February 1, 2016/in People

Try thinking about your career growth as a road trip.  You have a destination, although you may not always know exactly what it is.  You need a map to guide you, but going off road is ok and can be fun.  The vehicles you drive are the jobs you have and the companies you work for.  Your mentors are rest stops where you can check in and ask for directions.  There are four key lessons I have learned through the journey of my career path; these may not apply to everyone, but they sure did apply to me.

 

Be Great.  Many ambitious young professionals are worried about how to get promoted.  They are focused on how fast they are going to move up in business and what their next role or promotion will be.  Concentrating on being great in your current role is the best way to get you noticed.  Building your personal brand equity will get you where you want to go faster than anything else.  Be highly proficient at the job you are in right now.  Create future demand for yourself by being known as a GREAT professional today!

 

Be Visible.  Make sure your work is visible to the right people. Volunteer to sit in on meetings and be a part of teams working on important initiatives. Be a team player in those situations so that your contributions to meetings and teams are valued and recognized.  Volunteering to be a mentee/mentor can offer up higher visibility and personal growth. Before you know it, you will be driving those important initiatives.

 

Be Yourself.  Every role in your career will be an opportunity for your personal growth and development.  Take advantage of the wealth of knowledge in the people that surround you, leadership, peers, vendors, they all have something to teach you if you’re open to the lesson.  And, when difficult experiences occur (and they will) try to be in the moment and appreciate the value the experience has to offer.  These difficult experiences are often more valuable than the easy or enjoyable ones.  Use the learnings to map out the kind of leader you genuinely are and want to be.

 

Enjoy The Journey.  We are often so focused on planning our destination that we miss the value of what’s happening right now.  “I don’t know where the time went” or “stop and smell the roses” are classic examples of missing the moments and living for tomorrow.  This has held true for me for the last fifteen years.  Every role, and every project I’ve been part of, are the twist and turns of my journey.  Don’t get so focused on the destination that you miss all the cool experiences you have along the way…they are the best part!

 

As you think about the development of your own career, where you have been, where you are now and how you get to where you want to go, remember to celebrate your accomplishments, be a strong team player, use your authentic voice and enjoy the ride!  The Marketing Posse is a resource for people and businesses passionate about career development and mentorship. Providing one to one or small group mentoring sessions, leadership and guidance on real time issues and initiatives, helping to build teams of talented and motivated individuals through customized training and development, and facilitation of training workshops on branding, marketing, and leadership.

 

To learn more, contact:

Danielle Vona
danielle@themarketingposse.com

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We’re always creating, connecting, and making things happen. Let’s stay connected. Join us and unlock the possebilities.

Swing By

685 Main St, Ste C
Safety Harbor, FL 34695 USA

crew@themarketingposse.com
+1 (727) 755-6780

Be Social

You can always find us playing on:

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