The cost to advertise during this year’s “Big Game” hit an all-time high, with 30-second commercial spots selling for up to $7 million. NBC® sold out of commercial spots for Sunday’s game, which were shown to over 100 million Americans. Veteran ad players Procter & Gamble®,...
Fall not only kick starts back to school for the kids but also marks the start of a renewed calendar of events from businesses and organizations. From happy hours to speaker series to galas, these are all opportunities to connect with your network and meet...
Everyone knows that marketing has evolved significantly in the last 5-10 years, but it seems like some marketing organizations haven’t “evolved” as much as they have “revolved.” Traditional marketing organizations are at a loss for talent as restructuring, cost cutting, and turnover have become more...